Working as a freelancer definitely has its advantages. While remaining flexible I can also choose my hours, choose my clients, choose my rate and ensure that I can work in netball & rugby practice, ballet class, guitar lessons, swimming lessons and the odd day up the ski field (insert sad, no snow yet face here).
It’s often the unexpected that makes us react. Smile. Laugh. Cry…. Remember.
Guerilla marketing is just that. A highly effective, inexpensive and unexpected way to reach out to your current and potential customers. Think subtle, think out of context, think entertaining and you have the recipe for a memorable and potentially viral marketing campaign.
Its the simple things that make all the difference. Simply keeping current with your social media interactions and marketing automatically sets you apart from your competition. Intertwining current or local events into your social media strategy can boost your credibility and your profile.